PENGARUH ELECTRONIC WORD OF MOUTH TERHADAP PURCHASE INTENTION PRODUK KARYA NARAPIDANA
This study aims to see whether electronic word of mouth has a direct impact on public buying interest in products made by prisoners at the Lembaga Pemasyarakatan Canvas Mesh Athletic Running Shoes Tasikmalaya Class IIB.This research method uses quantitative methods with a population and sample of 108 Instagram social media followers where the entir